The top 3 candle scents on a winner's podium

Scented candles are amazing for refreshing your home or for gifting to friends and family. Because of that, they have continued to increase in popularity over the years which means that there are 100s of different fragrances out there to choose from. With 100s of options, it can be daunting to pick a scent to try. How do you decide when the options are essentially endless?

The Top 15 Most Loved Keystone Candle Scents of 2025

At Keystone Candle, we collected the data from our 2025 sales and found the top 15 most purchased fragrances that our customers continue to choose. These fragrances may reflect some seasonal bias because fall and winter are generally the time that candle sales are at their highest point. However, candle scents do not have to be stuck in one season over the other. Therefore, we present these candles as a guide to help you make a fragrance choice regardless of the time of year.

Candle Scents

The following fragrances are organized in order from the #1 bestseller to the 15th most chosen scent in 2025.

  1. Pumpkin Pecan Waffle
    These pumpkin waffles are rich in spices, with a blend of cinnamon, clove, ginger, and fresh nutmeg, topped with candied pecans and pure maple syrup.
  2. Blueberry Cobbler
    Rich, succulent blueberries and a sweet, buttery, bubbling-in-the-pan dessert describes one of our year-round popular fragrances.
  3. Baked Apple Crisp
    Just like the pie from grandma's kitchen. Juicy apple slices smothered with sugar and cinnamon surrounded by rich creamy butter and topped with grandma's special crisp recipe of brown sugar, flour, oats, cinnamon, and nutmeg and baked to perfection as only she can do.
  4. Balsam Fir
    Like a walk along a forest path filled with dense, luscious evergreens, where the scent of resinous pine needles fills the air.
  5. Maple Sticky Buns
    Enhance your holidays with a sure winner. A bakery rich, fresh-baked bun aroma, with a nutty bouquet of fresh walnuts, smothered in a buttery caramel sauce, spiced with cinnamon, a touch of clove, and covered in a sweet maple syrup.
  6. Spiced Pumpkin
    This warm aroma is the epitome of fall, blending rich pumpkin with cozy and irresistible spices like nutmeg and cardamom. Envelope your home in this inviting fragrance and experience the comforts of fall.
  7. Bourbon Butterscotch
    Smooth blend of vanilla, oak, and caramel with a twist of mouth-watering butter and brown sugar syrup.
  8. Banana Nut Bread
    This delicious combination of walnuts, ripe banana, and vanilla, infused with cinnamon, clove, caramel, and brown sugar, is sure to spark your appetite.
  9. Cranberry Chutney
    A mouth-watering scent of fresh cranberries, raisins, and sweet honey. Its sugary aroma has a strong scent throw and is one of our customers' favorite choices.
  10. Apple Cinnamon
    Experience the smell of juicy, sun ripened macintosh apples blended together with fresh ground cinnamon when you burn this delicious candle in your home.
  11. Apples and Brown Sugar
    The crisp scent of a fresh Macintosh apple baked into sweet and gooey sticky buns smothered in maple syrup is the coziest way to warm up your mornings. With hints of cinnamon spice and toasted walnuts, this fresh apple scent is blended to perfection.
  12. Fruit Loop
    When you light this scented candle it will take you back to your childhood days when you watched cartoons on Saturday morning in your pajamas while eating your favorite fruity cereal with a blend of orange, berry, lemon, and sweet vanilla.
  13. Sugar Cookie
    Top choice for the "Sweet Lover" in you. It's more than warm vanilla sugar, more than fresh baked aroma from cookies in the oven, and more than the sugary icing on top of the cookie. It's like the most favorite container in your kitchen. That's right, it's just like lifting the lid off of Mom's Cookie Jar and poking your nose in, no tasting before dinner, just take in the wonderful aroma.
  14. Sage and Citrus
    Wonderful aroma of top notes of mandarin, tangerine, ruby red grapefruit, and lemon rinds, with base notes of fresh sage leaves. An earthy herbal fragrance with tangy citrus notes at the top.
  15. Glazed and Confused
    A velvety pumpkin meets the warmth of small-batch bourbon, layered over the sugary aroma of a freshly glazed donut combining sweet and spice in a rich and comforting scent perfect for cozy mornings.

If you are searching for new candles to try or looking for gift ideas, the above list has various fan-favorites that can help you as you make your decision.